This course describes entrepreneurship as a four-step process, beginning with the decision to become an entrepreneur and culminating with managing and growing a successful firm.
Organizations sustain their lives through management, which can be defined as the art and science of helping people achieve their goals together. Managers determine the direction for the organization and how the goals are to be realized. More formally, managers formulate and implement strategies at all levels within an organization. While managing organizations, they need to address the dynamics within an organization. This course aims at these dynamics, which concern the individuals, practices, processes, and structure.
Focuses on managing operations in various manufacturing and service companies. Topics include quality management, supply chain management, inventory management, material requirements planning, just-in-time production systems, location decisions, layout decisions and capacity planning.
An investigation of fundamentals of applied social science research focusing on research processes; theory construction and hypothesis development; basic choices in research design including focus group interviews, case studies, ethnography, survey research, and experimentation; sampling design; measurement and instrument design; reliability and validity in measurement.
The seminar covers topics such as preparing and delivering conference papers, peer reviewing for journals and conferences and writing for academic journals.
Analyze external environment of an organization as well as its resources and capabilities, identify strategic problems and stakeholders of an organization, assess an organization’s current strategy, and design strategic solutions.
This course is designed to examine marketing strategy with a goal of understanding marketing decision making through various types of strategic analysis (i.e., external and customer analysis, competitor analysis, market/submarket analysis, environmental analysis, and internal analysis) in a competitive environment. Thus, the primary objective of this course is to help the students develop skills and have a framework to develop and manage an integrated marketing strategy that creates value for the customers and generates growth for the companies.